Franchise Hotel – Social Media Executive & Content Creator.

This job posting is for a position at a Hotel owned and operated by an independent franchisee, not by IHG or its affiliates. IHG has no involvement in the hiring or day-to-day employment policies or practices of franchisees.

By clicking the apply button, you will be applying for a position with an independently owned and operated franchise hotel, not with IHG or its affiliates, and IHG will not be your employer.

About Us

Join voco™ hotels where every hotel has its unique charm, and our thoughtful hosts create a home away from home. Step by step, we’re on a journey towards a sustainable future, treating the planet the same way we do our guests. Seeking individuals with as much character as our vibrant hotels. If you thrive on genuine hospitality, your place is with us at voco™ hotels.

This role is for someone who can lead organic social strategy while also capturing and creating visually compelling content that brings our guest experience to life. From sun-drenched brunches and poolside entertainment to immersive nightlife and beachfront moments, you will be the voice and lens of our brand across all platforms.

We are looking for a confident, hands-on professional with a background in hospitality, nightlife, or luxury lifestyle, who is comfortable creating high-quality social content on-site.

Your day to day

Key Responsibilities

• Create and publish original content (photos, Reels, Stories, short-form video) across Instagram, TikTok, and Meta
• Capture live content from events, F&B activations, entertainment, and daily operations
• Maintain a consistent content calendar aligned with campaigns and brand messaging
• Shoot and edit content using mobile or digital tools in fast-paced, on-property environments
• Monitor engagement, analyze performance, and adjust based on insights
• Support influencer visits, ensuring brand visibility and content deliverables are met
• Collaborate with marketing, photography, and design teams to maintain visual consistency

What we need from you

• Minimum 2 years’ experience in a similar role within hospitality, nightlife, or lifestyle brands
• Strong visual storytelling skills and a proven portfolio
• Proficiency with editing tools (CapCut, InShot, or Adobe Suite)
• Confidence in on-site content creation, especially during live events
• Flexible working hours, including weekends and evenings

As part of The Heart of Europe hospitality team, your content will shape the identity of some of Dubai’s most unique island properties. This role combines creativity, culture, and on-the-ground action in a setting unlike anywhere else in the city.

What we offer

We give our people everything they need to succeed. From a competitive salary that rewards all your hard work to a wide range of benefits designed to help you live your best work life.

We welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. We are an equal opportunity employer and offer opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.

So, join us and you’ll become part of our hotel family.

Don’t quite meet every single requirement, but still believe you’d be a great fit for the job? We’ll never know unless you hit the ‘Apply’ button. Start your journey with us today.

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